Andrachuk & Associates Consulting Services

Cannabis Marketing

I help companies in the cannabis space develop dynamic marketing strategies:​

  • Go-to-Market strategy development and execution - b2b and b2c

  • National distribution board and investor presentation development

  • Trade show presence 

  • Brand development

  • Social Media Marketing

  • Content Marketing

  • Research

Marketing Leadership

I help companies transform their marketing departments from legacy marketing structures to a team that meets today's marketing requirements. Additionally, start-ups or small to medium size business looking to develop a marketing strategy and/or build brand also work with me to strategize and implement tactical plans that drive business goals.

 

  • Marketing strategy development

  • Tactical strategy and execution

  • Brand development

  • Creative development

  • Agency RFP and management

  • Quantitative and Qualitative Research

  • Audience persona development

  • Measurement, analysis and resulting action plan

See portfolio​ for examples of Strategic Marketing Development.

Content Marketing

Does the thought of creating content for your brand leave you in a cold sweat? Need a content strategy, but don't know where to start? Get in touch with me to start building and execute agile content strategies that will grow your brand and help meet business goals.

  • Content strategy development

  • Content development 

    • Video

    • Copy

    • Imagery

    • Sales content (sell sheets, media packages etc.)

  • Content distribution strategies

  • Editorial management

  • Measurement, analysis and resulting action plan

See portfolio​ for examples of Content Marketing execution.

Social Media

Social media serves a number of important marketing and communications purposes for today's businesses. Having managed and grown social media communities for small and large companies alike, I can help with the following aspects of your social media development and management:

  • Strategic planning

  • Process planning

  • Execution

  • Community management

  • Crisis escalation planning

  • Strategic PR planning

  • Customer service strategy

  • Measurement, analysis and resulting action plan

See portfolio for examples of Social Media execution.

Email Marketing

If you're considering developing a subscriber database and developing an email strategy, I can help turn your email list into a marketing powerhouse that drives business. Get in touch if you're looking to accomplish any of the following:

  • Marketing email design

  • Email deployment processes

  • Email system analysis and integration

  • Database management

  • Audience segmentation

  • Marketing automation strategy

  • Demand generation strategy

  • CASL compliance

  • Measurement, analysis and resulting action plan.

See portfolio​ for examples of email marketing execution.

Digital Marketing

No matter what your budget or what your objective is, if you need help getting digital marketing off the ground, I can help with both launch and optimization. 

  • Search Engine Marketing (SEM)

  • Demand/lead generation​

  • Performance marketing

  • Digital display + programmatic advertising

  • Dynamic creative development

  • Social media advertising 

  • Measurement, analysis and resulting action plan

See portfolio​ for examples of digital marketing execution.

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CONTACT

LESLIE A. ANDRACHUK,

INTEGRATED MARKETING LEADER

 

Email:

leslie@leslieandrachuk.com

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2020 Leslie Andrachuk copyright